Originally launched in 2017, the FORWARD strategy established a data-driven roadmap to address economic challenges and unlock opportunities across Northwest Florida’s 13 counties. Built on five foundational pillars, the plan helped foster a more diverse regional economy and positioned Northwest Florida on the brink of unprecedented growth.

Today, Northwest Florida is setting the pace for regional economic transformation. With the same region but a bold new approach, FGNW: United FORWARD represents the next generation of economic growth for Northwest Florida.